Pooja Ratnakar, a NIFT Delhi alumnus, is a visionary in the crafts sector, dedicated to preserving and promoting India's rich cultural heritage through innovative educational initiatives. As the co-founder of Potli, she has spearheaded a vision to engage children in meaningful explorations of tradition, creativity, and craftsmanship.

Pooja's journey into the world of cultural education and crafts began with extensive travels and family holidays through the rural parts of India right from her childhood which led to a deep-rooted passion for her heritage and a desire to instil awareness, love and appreciation in younger generations. Recognizing the need for accessible and engaging resources, she co-founded Potli, a brand committed to empowering children with knowledge and creativity as well as helping artisans to keep their arts and crafts alive, and preserving centuries-old traditions for future generations to enjoy.

Pooja's mission with Potli is clear: to bridge the gap between the past and the present, nurturing a sense of pride and curiosity about India's diverse cultural traditions and knowledge. Through thoughtfully curated DIY kits, Potli provides children with hands-on experiences that not only foster creativity and critical thinking but also deepen their understanding of their cultural roots. Pooja's commitment to innovation ensures that Potli's offerings remain relevant, engaging, and impactful in today's rapidly evolving world.

Pooja envisions a future where every child has the opportunity to explore, celebrate, and cherish their cultural heritage with pride and joy. With Potli as a catalyst for learning and discovery, she believes that children can develop a deeper appreciation for diversity, empathy, and creativity. Pooja Ratnakar's vision is one of empowerment, enlightenment, and endless possibilities for the generations to come.